Wednesday, March 07, 2007

Buying a reputation

"Price of a good name? How about a cool $520 million?

That is the amount that Abu Dhabi, the capital of the United Arab Emirates, agreed Tuesday to pay to attach the Louvre’s name to a museum that it hopes to open in 2012. And there is more: in exchange for art loans, special exhibitions and management advice, Abu Dhabi will pay France an additional $747 million."

New York Times - march 6, 2007
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1 comment:

Anonymous said...

... si cam cum ar arata muzeul cu semiluna