All rejoice!

Scrie pe cer e pe short list la Golden Drum :)

P.S. (late edit) Cineva in mod cert nu a tinut pumnii, altfel nu imi explic cum am pierdut. Ia, aratati palmele, sa vedem cine nu are semne rosii ...

Beautiful Swear Words

via Laur.

Suntem pe FWA Public Shortlist :)

E bine, zic.

Scriepecer + Best ads = Love :)

Bai, vestea buna e ca scriepecer.ro e mentionat pe Best Ads la sectiunea Best Interactive of the Week. E pentru a doua oara in istorie cand un proiect romanesc ajunge prin sectiunea in cauza, baietii de la X3 ne-au luat-o inainte.

Vestea proasta e ca mi-am gasit masina cu bara fata busita in parcare. Probabil ca zeii advertisingului au cerut un sacrificiu, e singura explicatie.

Facts & Figures

Pagina de Facebook a pantalonilor echipei olimpice de curling a Norvegiei are 641.000 de fani. Cea a uniformei elvetienilor din Garda Papala, doar 31.

There's no justice in this world.

Nike Free Run +

Nu de alta, da ma lupt cu ceva similar :)

We've launched skittles.ro

If you ever wonder what to do to help a creative team unleash the kids within, the answer is simple: give them a brief from Skittles, aka “The icon of unpredictability”. Let them drool for a moment over the prizes stacked into the shop’s window, then set them loose.

You’ll see. There’s nothing like a horde of kids ransacking a candy store.

You know kids, they love topping as much as they love a tough jawbreaker. So the natural question after seeing what others have done for Skittles was: how can we top this? Is there a better way to let people interact with a brand that uses a rainbow as its brand character?

Well of course there is, we’ve said: we’ll let them talk to it. So we’ve stacked an award winning Artificial Intelligence technology behind the rainbow, molded its personality after the brand’s persona and made it learn Romanian in less than one month.

We’ve considered 12 AI engines, improved them with several tens of thousands of code lines in AIML, wrote 44.000 dialogue lines and made some AI history in the process by pushing a little bit further the model and the mechanics of verbal interaction.

As far as we've searched, it's probably a first in the history of commercial communication. Worldwide.

So with no further introduction :), meet our Facebook interfaced, diurn cycle fitted, interaction packed little absurd universe. Here it comes: skittles.ro.

The side stories of the internet bubble (I)

I tell you, that "similar products" thing is a killer feature. We will sell truckloads of things twice as fast and get rich in the blink of an eye! Obscenly rich! Maharajah rich! Rich, rich beyond any comprehension!

Elegantly branded

If you miss the simple beauty of good old branding (a rare sight on the web, I must admit), check out the "Title" section of the Royal Opera House.

Believe

Frumos de la Honda.

Hearing Test

Echochrome

"Perhaps I am doomed to retrace my steps under the illusion that I am exploring, doomed to try and learn what I should simply recognize, learning a mere fraction of what I have forgotten."

Andre Breton, while playing Echochrome.
Now on PSP. On my PSP.

Pure Genius

Andrzej Dragan - physicist, composer, photographer, advertiser.

Biggest portret in the world

Viral advertising for DHL.

Are you British in bed?

Excellent web/viral product campaign.

Meet The Meatrix

... or how to reach 15 millions people & get a dozen of film prizes with a pretty funny expose on the evils of factory farming. A high impact, well crafted web campaign from the Sustainable Table Program (Grace) & The Free Range Studios.

Stunning

Great cameras, stunning photos, nice website.

Abandonia

Bunicule, da' unde se duc jocurile vechi, cand se duc?
In Abandonia, dragii moshului...

Era o vreme cand fericirea insemna foarte putin, iar jocurile aveau cel mult 8 megabiti, cu tot cu animatii. Printre multe alte lucruri pe cat de minunate pe atat de nemeritat uitate veti gasi aici Perestroika, Simcity 2000, Dune 2, Ufo - Enemy Unknown, Battlechess, Prehistorik 2, Transport Tycoon sau MDK, ambalate frumos, cu parfum de copilarie. Din pacate Wolfinstein 3D, Panzer General si seria Monkey Island sunt inca acoperite de copyright.

Sa sarutam totusi mana bunicului :)

Danish furniture

Daca tot am vorbit despre mobila si Ikea, merita aruncata o privire si un pic mai incolo, in Danemarca, aceasta adevarata fiica a Mamei Omida a designului nordic.

Design a Pepsi can

... and win a designer reputation, alongside 10.000 $. As you can see, it pays to have a can do attitude :) ...

(but only in U.S., apparently - thanks proro)